team stand around a computer at a marketing agency in Birmingham

5 challenges of adopting a pillar and cluster approach

5 challenges of adopting a pillar and cluster approach

team stand around a computer at a marketing agency in Birmingham

With an ever growing number of small businesses entering the market thanks to COVID-19, how can yours stand out from the crowd and, better yet, establish a lasting bond with potential buyers? We know that buying behaviour has changed drastically, but what has not is the need for businesses to ensure that they are providing…

8 challenges for a marketing agency in Birmingham

8 challenges of marketing nurturing

8 challenges of marketing nurturing

8 challenges for a marketing agency in Birmingham

When your business wants a step change in the way that its sales and marketing operates, there are many options available, but lead nurturing is perhaps the cheapest and most effective. From a lack of content and impatience to the intoxicating allure of revenue, today we’re covering 8 challenges that you’ll encounter when adopting or…

One woman presenting to two team members about a strategy for their marketing agency in Warwickshire

What is progressive profiling, and could it be your greatest weapon?

What is progressive profiling, and could it be your greatest weapon?

One woman presenting to two team members about a strategy for their marketing agency in Warwickshire

So, you’re generating record numbers of leads. The marketing funnel is full to the brim. You’re happy with the number of people downloading your eBook. Your webinar smashed it. Blog reads are through the roof.   But something, somehow, is missing.  Sure, you’ve created all this interest and people have given you their information, but that’s…

Man on computer working on content marketing Warwick

Marketing nurturing v sales sequencing

Marketing nurturing v sales sequencing

Man on computer working on content marketing Warwick

Marketing nurturing v sales sequencing – what is the difference and when should you use them? When you have great content, the leads produce themselves, correct? Not quite. Just as when forming your content marketing strategy you will map content to buyer personas, you must take the same approach with mapping content based on a…

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February Newsletter 2020

February Newsletter 2020

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Hang on… what happened to January? I cannot believe January has been and gone already. It’s true what they say, the older you get, the faster the time goes by! I’ve made a conscious effort this month, to write three blogs to help you. December was just crazy here at Flamingo Marketing Strategies, so I…

Flamingo Marketing Strategies Ltd is a marketing agency in Leamington Spa. We work with small to medium-sized businesses, creating bespoke marketing ideas for B2B and B2C.

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